“Paula’s work completely transformed our launch results.
After she redesigned our sales and landing pages, engagement instantly increased, and the numbers proved it. Our conversion rate jumped from 22% to 36%, launch income nearly doubled (from $6,825 to $13,148), and 40% of buyers upgraded to our 6- and 12-month memberships, something I’d never seen before.
Paula also led a beautiful mini rebrand that finally reflected the calm, knowledgeable presence my work represents. Parents, readers, and our team immediately felt the difference as everything suddenly looked cohesive, elevated, and so much easier to manage.
Beyond her design talent, she has an intuitive sense for marketing and user experience. She refined the copy, optimized calls to action, and made the entire project feel seamless.
I feel incredibly fortunate to have found a designer who understands both aesthetics and what truly converts. Paula, your work is making a big difference.”
– NATASHA DANIELS
Child Anxiety & OCD Therapist, Author & Founder of AT Parenting Survival
“After our strategy call, I was truly blown away at how seamlessly Paula guided me through the process, with killer advice and strategic insight for every question, from design to marketing to even future planning.
This level of guidance and support remained consistent throughout our entire collaboration. Paula was always one step ahead of my questions and requests, making the process smooth, inspiring, and easy to navigate.
The best part? I’m completely in love with my new website and branding.
She perfectly captured the essence of my business and personal expression, bringing my vision to life better than I could have imagined.
I can’t think of a better person to recommend to my clients, friends, or anyone ready to take their business to the next level.”
– HANNAH UHLER
A coach for heart-centered visionaries
“Hiring Paula was the single most valuable business investment I’ve ever made.
From the very beginning, Paula understood me, my brand, and my goals with a level of clarity I’d never experienced before. She helped unlock layers of my business and identity I hadn’t even seen myself, and I’m a marketing expert.
She believed in my vision before I did, held space for my evolution, and supported me with empowering, strategic guidance every step of the way. Before my new site even launched, I’d already made back my investment. The confidence and authority I gained from working with her changed how I showed up and sold my high-ticket offer.
My new branding and website finally feel like me, elevated, aligned, and professional. My digital footprint now reflects the business I’ve grown into, and my content is more scroll-stopping than ever.
The transformation went far beyond visuals. I felt inspired, motivated, and deeply supported in a way that has impacted every part of my business. I can’t thank Paula enough.”
– HAYLEY FAIRCLOUGH
Marketing Coach and Expert
“Paula is a wonderful, creative ally to have in your corner! She's easy to work with, kind, and heart-centered. Not to mention quick and responsive!
I decided to work with Paula because I resonated with her clean, elegant, and feminine design aesthetic and value-driven messaging. During our collaboration, I was impressed with her professionalism, kindness, and work ethic. I specifically loved her communication style! You can tell she really loves what she does.”
– AZRYA BEQUER
Co-Founding Steward at BEQOMING (now KAVANA)
“Paula’s work is phenomenal, she’s an absolute bomb! I would highly recommend Paula to anyone looking for a website that truly stands out!
I’d been searching for eight months for the perfect person to design my website. I really wanted to support a local designer here in Adelaide, but couldn’t find the right fit, until I discovered Paula Hail Studio on Instagram.
I instantly connected with her vibe, her work, and the soul behind her designs.
Even though she was overseas, it didn’t matter. Paula accommodated my time zone with ease and brought an expansive knowledge of everything I needed. She guided me through every step, listened attentively, and ensured my website reflected exactly what I envisioned.
Thank you, beautiful soul, for the magic you worked.”
– IRENE MCGRATH
Founder of Free Your Spirit
“Paula truly cared about me, my business, and my vision, and that made all the difference. She’s exceptional.
Working with Paula was an absolute pleasure from start to finish. She went above and beyond in creating my sales page, offering guidance, suggesting ideas I never would have thought of, and designing something that looked incredible and immediately started bringing in business. One of my clients upgraded to the VIP offer right away!
I loved how intentionally she chose imagery that reflected diversity, which is deeply important to me. Beyond her talent and strategic eye, what stood out most was how supported I felt, a rare and invaluable feeling when you run your own business.
I consistently recommend Paula to others and look forward to working with her again. She’s exceptional.”
– JAYALEIGH BOWEN
Spiritual Coach & Channel, Yoga & Meditation Instructor
“I entered this process with a vision and emerged with personal growth, and an investment worth more than I ever imagined.
Working with Paula on two separate brand projects has been one of the most rewarding and transformative experiences of my business journey. She captured the level of elegance, intention, and artistic mastery I envisioned, creating two stunning, cohesive brand identities that brought my vision to life in a way I hadn’t seen anywhere else.
What impressed me most was her ability to honor my creativity while guiding me with professionalism, insight, and a deep intuitive understanding of design. Every step of the process felt warm, empowering, and creatively expansive, a refreshing gateway into understanding my brand, my voice, and my direction as a business owner.
This has been the most pivotal and savvy branding investment I’ve ever made, and one that continues to pay dividends. I’m profoundly grateful for the care, brilliance, and heart Paula poured into my brands.”
– NIGHTINGALE MUKASA CLARK
Founder of Majestic Media Solutions & Queen Mum Wealth Health & Wellness
“I came to Paula looking for clarity on my brand, and now I have a clear sense of direction and strategy moving forward.
From the start, her communication was excellent. Paula created a fluid, collaborative space where ideas flowed easily, invited feedback, and explained the inspiration behind every design choice.
I’d initially worried about whether I’d end up with a brand I was truly happy to use or whether she’d understand my vision, but Paula completely eased those fears.
What really impressed me was how personal the whole process felt while still being so professional and well-structured. The client experience – from the online portal to the thoughtful little extras she added along the way – exceeded my expectations.”
– CARA
Founder of SUPERHUMXN
“Paula brought my brand strategy together into one cohesive vision. It felt like pure magic, as if my photography business finally had its own personality.
Working with Paula gave my brand clarity and purpose I’d been searching for. The identity she created is absolutely beautiful, and even though I wasn’t sure what to think at first, piece by piece I realized how perfectly everything fit together. Now I can’t imagine my brand any other way.
Our work together opened my mind to new ideas, inspired me to refresh my website, and helped me see the uniqueness I’d been overlooking in myself. Before this process, I didn’t think there was anything special about my brand, but after our session, I realized that’s not true at all.
This project was a big step for me, and I can feel the shift it created. I’m so glad I found Paul. Her guidance, clarity, and inspiration continue to support me long after the project ended.”
– PAULINA GAŁUSZKA
Founder of Paulina Gałuszka Photography
“I went from feeling stuck and overwhelmed to becoming a powerhouse coach who attracts ideal clients through my new website.
Before working with Paula, I was DIY-ing my website with no clarity and wasting hours getting nowhere. Her process changed everything. After filling out her questionnaire, she came back with a mood board and visuals that captured my essence instantly, better than I ever could have described.
She turned my website into a journey with clear paths for every visitor, something I would have never achieved alone. Through our work together, I realized my brand and ideal client had evolved, and we redefined it all; my vision, logo, messaging, and even my domain name.
Now my website feels like a full-time assistant in my business. It works for me, frees my time, and supports the CEO version of me I’m stepping into. I feel empowered, aligned, and so grateful.”
– ADITI BHATTACHARYA
Coach & Human Design Expert
“The makeover of my website was absolutely spectacular! Paula turned my ideas into something cohesive, professional, and full of life.
Working with Paula was a sheer pleasure. She is thorough, clear, and strategic, the kind of partner who helps you make the most of what you already have while elevating everything with intention and artistry.
After the redesign, we saw real results: more students joined our new groups than last term, and we’re already expanding with new modules.
Paula’s work is both creative and deeply intentional. I’m genuinely happy with the outcome and highly recommend working with her. You will not regret it!”
– GEORGIANA DANET
Founder of Holistic Life & Natha Yoga Center
“The website Paula designed for me is a work of art. Magical, mysterious, and beautifully aligned with who I am.
I’m beyond grateful for your presence, your work, and your energy. You managed to integrate my values so beautifully into my logo, and it feels deeply aligned with who I am. What amazed me most was how you brought different color themes to life across each page while still keeping the entire site so clean, minimalistic, and cohesive.
When I looked at the finished website, it gave me this magical, mysterious, aesthetic feeling that’s hard to put into words. Seeing my vision translated so beautifully into design filled me with so much love and gratitude.
Thank you for sharing your unique gift with the world.”
– JULIE BELPAIRE
Reiki Healer and Energy Mentor for Visionary Women
“After hiring Paula as my Online Business Manager, I had my first three successful program launches.
I knew I was the bottleneck in my own business. Even with virtual assistants, I couldn’t stay organized enough to delegate, plan, or keep all the moving pieces flowing.
Bringing Paula onto my team changed everything. She became the strategic partner I desperately needed: breaking down every idea into a clear plan, mapping each step in my project management system, assigning tasks, and gently keeping me on track when something important slipped my mind.
With Paula overseeing operations, I finally felt professional, supported, and confident that every detail was handled. Those three launches were only the beginning. She helped me step into the CEO role I’d been trying to embody for years.”
– ANDI HESS
Hypnotherapist, Speaker and Founder of Remix Coaching
“Working with Paula was a game-changer for my business. During launches, she takes initiative, solves problems before they arise, and ensures everything runs smoothly.
She is incredibly organized when it comes to tech, funnels, and systems, always thinking two steps ahead.
What I appreciate most is that she anticipates what needs to be done, so I don’t have to, allowing me to focus on serving my clients and generating revenue without getting bogged down in the backend details. Her reliability and ability to troubleshoot on the fly make her an invaluable asset to any launch team.
If you need someone who brings structure, efficiency, and a strategic mindset to your systems and tech, Paula is the one to have in your corner!
– JENNIFER SPENCER
Founder of The Host Approach